I’m Amyn Bawa-Allah. A Lagos-based publicist with a background in content strategy, brand & community management, and a specialty in book publicity. I can offer full publicity campaigns on social media including event planning, book tour scheduling, author branding, and consultancy.
Whatever the size of the project, I am able to design a tailor-made campaign that will help you reach the audience you want, within your budget and in the time frame you desire.
Let’s work together! Send an email to email@example.com and we can start planning.
I plan each campaign on a case-by-case basis and can completely tailor it to your requirements. I can work on stand-alone book campaigns as well as long-term brand and author strategy.
I offer all or a selection of the following:
- Pre-publication planning, author and publisher meetings, pitching, creating press releases, and drawing up mailing lists.
- Creating an activity timeline that will create buzz in the build-up to and on publication.
- Online influencer outreach, including Instagrammers, YouTubers, Tiktokers, and bloggers.
- Events including author tours, launch parties, panels, and festival appearances.
- Trade and consumer media coverage in national newspapers, regional newspapers, online, long lead magazines, and on TV and radio -including reviews, interviews, features, blog tours.
- Post-campaign analysis.
I offer consultancy advice on other related projects including PR strategy, author branding, author media and events, and literary festivals.